“Your furtherance was really, really good, but your towardance was really, really bad!”
– Proclamation from the regulars at North Shore Country Club in Mequon, WI if your shot was the right distance but the wrong direction
Business is about furtherance and towardance, too.
It doesn’t matter how far we go if we’re going the wrong way.
A 168-yard par three doesn’t require a 168-yard shot to make a hole-in-one. It requires a specific 168-yard shot; one that ends up exactly where the hole is.
Speed, force, power, will. All of them are important in business, but then we’ve all seen the person in a meeting, presentation or conversation — with their speed, force, power and will all pointed in the wrong direction. It frustrates everyone, or at least it should.
If you’re not diggin’ the golf analogy, think about a boat. Throttle and compass. If you’re boat is going really fast the wrong way, you end up lost.
No boat? Think about a vacation. One you’ve saved for, dreamed about, booked a year in advance and now you’re setting out for The Grand Canyon, ready to drive 75 mph all the way there. Only you’re going towards El Paso, TX.
In business, the furtherance, speed, force, power, will, throttle — they all have their place and time.
But only if the compass is set on the desired destination. Only if our towardance is really, really good.
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