“If you find your logic is talking you out of a good idea, question the logic first, then question the idea.”
– Luc Mayrand, Disney Concept Designer in “The Imagineering Way”
It is much easier to question the idea. Maybe the person who came up with it isn’t known as the sharpest knife in the drawer. Maybe their last idea didn’t pan out. I mean, heck, no one has any perspective on whether this new thing will even work, so why not question the idea itself?
Because ideas are the currency of commerce.
Logic has its place. In the testing and validation process, logic gets its chance to play. Everything in its time.
Which is why I love this quote from Disney’s Luc Mayrand so much. Notice he doesn’t say we shouldn’t ever question the idea. The idea here is that we question the logic first.
“What if?” questions are powerful, if change and difference making are our aspirations. “What if the next generation wouldn’t even think in terms of cash?” “What if a watch could do more than just tell time?” “What if we never punted (Google “Pulaski Academy Never Punt” or copy and paste this link in to your browser:
bleacherreport.com/articles/1849595-high-school-coach-who-never-punts
Questioning the logic first extends the life of the idea, and ideas are the currency of commerce.
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