“Strategy is a philosophy of becoming.”
- The Chapter One Title in Seth Godin’s new book, released yesterday
“A strategy,” he says, “isn’t a map. It’s a compass. Strategy is a better plan.”
And at the “compass, not a map” point, the $16 book paid for itself about a bazillion times over.
Seth has, does, and always will make me better. What is our philosophy of becoming? We’ll ride this strategy horse through the rest of this week.