“Choose the life that is most useful and habit will make it the most agreeable.”
– Francis Bacon (1561 – 1626), former (as in WAY former) Attorney General and Lord Chancellor of England
In professional selling, we ought to…
Find a way to say “yes.” Remember, it’s rarely what we can or can’t do, it’s often what we will or won’t do.
Find a way to say “thank you.” For answering a question honestly, for asking a hard question, for declining our offer openly and directly so that we can spend our time chasing a deal that might actually happen, for telling us specifically why they said yes or no…
Find a way to say “what if?” What if we tried… What if we stopped… What if we asked… What if we took a completely different approach to…
Find a way to say “no.” No, I won’t give that away. No, I won’t compromise our delivery principles. No, I won’t talk about my competition…
Find a way to say “it’s ok.” This one might be one we need to find a way to say to ourselves. It’s ok that I didn’t… It’s ok that I made that mistake… It’s ok that I missed that sign…
When we find a way to say these things, we’ll most likely find a way to grow. Our sales. Our reputation. Our self-image. Our usefulness. Ourselves.
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