A Different Kind of BFF

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“If we believe, but don’t follow, at the end, we’ll hear, “Brilliant performance, but you missed the point.”

–     Mike Housholder, Senior Pastor, Lutheran Church of Hope in yesterday’s sermon

I won’t even apologize for going all churchy on you today.  Sorry.  (Wait!  I just said I wouldn’t do that…)  There’s a business lesson here, too.

Everything has an acronym these days, and “BFF” has pretty much marginalized the idea of “best” friendship.  But that’s not the point.

Pastor Mike pointed out that 89% of 30-year-olds whose parents took them to church growing up have an active, fulfilling Faith life, compared to only 11% of 30-year-olds whose parents didn’t take them to church.  But that’s not the point, either.

“What is the point, Heston?” you’re thinking?

The point is, it’s not only about belief.  Something has to activate it in order for belief to take us places while we’re here, on this planet.  I’m not going to go all-chapter-and-verse on you.  The link to the sermon will, however.  That said, for 15 years The Daily Diff has been based on the fact that belief is the most important ingredient in a successful selling / business life.  The point is, it must be activated in order to really take us places.

And the activator is to follow.  To follow.  Reading-between-the-lines isn’t necessary to get Pastor Mike’s context.  The business application is almost as apparent.

It’s one thing — the biggest thing, perhaps — to believe.  Unless we follow that belief, though — actively, in an engaged, committed manner — the magic might never happen and the depth might never be realized.

Believe in your company.  Believe in your product.  Believe in your team, your abilities and your gifts.  And follow that belief actively, with passion and commitment to making a difference.

Since I started unapologetically on a Faith-based-angle, I could take the obvious approach with the headline and suggest who our “BFF” needs to be.

Instead, let me try to paraphrase my notes from Sunday morning, for this Monday morning edition, with apologies to Pastor Mike if I’m too far outside the lines.

The BFF angle I’m suggesting here is that when we Believe and we actively Follow, Fulfillment is the prize.  It feels to me like a prize worth pursuing.

 

 

 

 

 


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